Construction Industry Experts
– Social Media Accounts
Construction Industry ExpertsWhat if I haven’t got any Social media accounts for the company?
Social media can be a powerful tool for marketing and for brand awareness and even for lead generation and finding new customers if used correctly. So if you don’t have any social media presence at all, or you only have personal accounts, then we can help you to set up the correct type of accounts for the business.
Which Social Media platforms?
Given that there are so many to choose from, you might be forgiven for wondering which social media accounts to open and if there are any that you should avoid?
While it depends to some degree on your business and the client that you wish to attract, there are some obvious places to start. First of all don’t bother with Google Plus, they are in the process of shutting down. It used to be reasoned that although they were not a very popular social network the SEO benefits of posting on Google Plus were of great value. However now that they platform is closing it’s doors it is one less to consider.
So that leaves the usual contenders such as Facebook, Twitter, YouTube, Instagram, LinkedIn and Google Places. There are others too, bur these are the most important.
Facebook is good for business to consumer, as are Google Places/Google Maps, YouTube, Instagram and Twitter, whereas LinkedIn is good for business to business.
Obviously you know your business and who you wish to market to, however generally the construction industry require an element of both.
Will you advise on how to set up the account?
You will have 2 options, you can set up the social networking accounts yourself and send us the links. Or you can get us to do it for you.
The way that your social networking accounts are set up is very important and can make the difference between getting customers call you and not getting any new enquiries at all. It is very important to provide al the information that your customers are looking for and also the information that the social network platform (especially Google Maps) is asking for.
Contacting Us for Expert help
If we can help you with your social media accounts then give us a call.
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